Strategic Market Planning
Offer the Right Things to the Right Customers for the Right Reasons
Strategic market planning provides focus and direction – helping businesses offer and sell the right things to the right customers for the right reasons. Does your business need to:
Understanding your customers should be at the heart of your business. It is important to understand who your customers are, what they want, how they buy, where they
are, and if there are enough of them to warrant you even being in business. Next you should have, or be able to build, the capability to provide what your customers want, at a profit, and be ready to
execute focused and targeted promotions and communications programs to attract and engage potential buyers.
Creative Ideas Marketing uses a formal approach to assessing client capabilities, customer needs and the market - shaping a marketing strategy that provides focus and direction for growth.
Contact us if you need answers to any of these questions:
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